Taylor Hui designed The Roster as a fundraising campaign in 2016, raising money for her not-for-profit organization BeaYOUtiful. Working with young girls through her charity, she had seen firsthand the negative impact media had on body image and self-confidence. By launching a single shirt with an empowering message, she hoped to break the unrealistic standards of beauty often portrayed in the media. A year later, the campaign's success launched The Roster into an everyday basics lounge-wear line.
    14 products